THE WALL.
Our Hair Care Theory.
"What's a wall got to do with hair?" we hear you ask. Hang tight and get ready for Glam Box’s theory to the best hair of your life.
Without going into a scientific rant, using complex hair jargon or wheeling out the whiteboard (Because, while the science matters, you’ve got better things to do with your time like play with your dog right?) we’re going to explain the 3 steps of hair care using a wall as an analogy. (Makes complete sense right? 😉)
Think of a wall. Now let's build one.
FIRST STEP OF BUILDING A WALL: The stud frame.
The stud frame does all the heavy lifting. It provides strength and is the backbone of your wall. Just like the Medulla in each and every hair strand you have. Want to improve your hair at its core? Add a bonding product to your hair routine to help strengthen your hair, improving it on a molecular level.
SECOND STEP OF BUILDING A WALL: The Plaster Board.
The plasterboard covers the stud frame, giving it body and bolstering its strength. Just as the Cortex is the next layer of your hair strands. It contains keratin which adds elasticity and flexibility to your hair. This layer loves products containing Protein, which helps strengthen and repair.
THIRD STEP OF BUILDING A WALL: Paint.
When you add paint to a wall, it not only adds a layer of protection to the plasterboard but adds visual va-va voom and turns it into something pretty to look at. Just like paint, your Cuticle adds the final extra protection and will determine your hair’s style and sheen. Cuticle not healthy? Then you can’t experience long, silky and beautiful healthy hair strands so give it moisture and use products containing nourishing ingredients.
Now, the trick is to balance these 3 steps for YOUR hair. Because just like skin types, fingerprints and pizza preferences, no two tresses are the same. And that is where Glam Box’s industry knowledge and deep understanding of how products work and for who, can help you.
Banish the idea of becoming a brand slave or sticking to the matching shampoo and conditioner just because they look pretty in your shower, instead, our Glam Box experts will suggest products based on what's inside the bottle. The formulation that will perform best for your tresses. Your perfect hair regime may contain 5 different brands because according to your hair’s type, texture and condition they believe they'd be the best fit to get you to your hair goals sooner.
That’s why we like to think of ourselves as the matchmakers for healthy hair chasers and why pairing you to your perfect products is at the very core of what we do.
Your best hair. That is our passion.
Welcome to Glam Box.
